In doi is a creative product design studio based in Jordan. in doi was founded by Laith Al Essi and Tahrid-Alina Al Smairat; a husband and wife team that share a passion for design. They have been working with Sahel AlHiyari Architects for over fifteen years, this along with their multidisciplinary skills ranging from dance, to music, to photography, to visual art, has given them a unique perspective. in doi collaborates with talented craftsmen, to design and locally produce pieces that are functional, innovative, and visually captivating.
Laith & T.Alina